Social Media Specialist

Full Time Summarecon Bekasi Banananina

Job Responsibilities:

  • Develop and produce engaging Reels, TikTok, and Stories content based on current trends, incorporating viral elements such as trending audio, scenarios, and challenges to boost brand awareness, engagement, and audience reach.
  • Analyze content performance and provide recommendations for improvement.
  • Collaborate with the team throughout the content creation process to ensure alignment with brand identity and marketing goals.

Profile & Requirements:

  • Bachelor's degree in Communication, Visual Communication Design, Marketing Communication, or a related field.
  • Minimum of 2 years of experience as a Social Media Specialist, Content Creator, or similar role, preferably within the luxury fashion industry.
  • Creative, innovative, and highly updated on social media trends and the luxury fashion landscape.
  • Proficient in short video editing using CapCut, Adobe Premiere, or similar tools.
  • Strong ability to interpret social media insights and optimize organic reach.
  • Capable of working independently as well as in a team environment.
  • Keen eye for design, aesthetics, and visual storytelling.
  • Excellent verbal and written communication skills in both English and Bahasa Indonesia.
  • Ability to work under tight deadlines and manage real-time content updates.
  • Willing to work full-time on-site (WFO).
  • Portfolio is a must

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